People, Person, Apparel, Clothing

Influencer Marketing Brand Specialist, Global Brand Marketing

Influencer Marketing Brand Specialist, Global Brand Marketing

Beaverton | Oregon | United States

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

As Brand Marketing Specialist, you will be responsible for providing brand management, product knowledge, and consumer + industry insight for the global Influencer Marketing function. You will support and observe the creation and implementation of marketing plans by actively participating in cross category/cross functional touch points throughout the Integrated Marketing Process.

You will be encouraged to take initiatives and to adopt an information seeking attitude with a passion for sharing knowledge across the business with an open, positive and compassionate attitude.

Key Responsibilities:

Brand Management
•Assist in the development of marketing plans.
•Help coordinate touchpoints with Global Marketing functions & Geo Marketing teams for a cohesive execution of product launches and marketing initiatives.
•Own seasonal reporting and internal pulse reports and recaps.

Consumer and industry insight
•Capture intelligence on our consumer via research, industry reports, market visits and functions to educate and empower our teams.
•Assess consumer feedback to uncover significant trends and identify friction points in the consumer experience.
•Monitor movements of our competitive set and cultural trends to deliver thoughtful implications for our overall marketing strategies.

Product Knowledge
•Support the development of seeding journeys, coordinating timelines for marketing plans.
•Liaison between Marketing and Merch/Sales/Design functions for tech specs, key innovations and design insight.
•Own product launch calendar ensuring it's up to date, well formatted and socialized to relevant teams.

WHAT YOU BRING TO NIKE

•2+ years of relevant work experience in the area of Brand Marketing in a related industry.
•Thorough understanding of consumers and ability to connect with them through a sport and cultural lens.
•Passion/expertise for sport and youth culture.
•Strong understanding of digital technologies, trends and social landscape.
•Exceptional attention to detail and prioritization skills to execute tasks and work streams within a fluid environment.
• Effectively communication and collaboration skills to navigate within a matrix environment

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

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