People, Person, Apparel, Clothing

Sr. Experience Research Lead, Digital Flagship

Sr. Experience Research Lead, Digital Flagship

Portland | Oregon | United States

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it's about each person bringing skills and passion to a challenging and constantly evolving game.

Marketing, Marketing & Communications

Nike, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

The Nike, Inc. Communications team develops, establishes and strengthens authentic connections with diverse audiences through the lens of innovation and sport. The team creates premium and innovative brand stories, builds and enhances corporate reputation and brand equity, and engages audiences such as consumers, media, athletes, investors, non-governmental organizations and Nike's own employees. The team focuses on information, inspiration and connection to accelerate the growth of Nike, Inc. Communications employees ignite conversations, envision the possibilities, and influence and deliver new levels of creative and strategic thinking to advance the brand around the world.
Description

Become part of the Nike team
Nike does more than outfit the world's best athletes. It's a place to explore your potential,
obliterate boundaries and push out the edges of what can be. As a company, we look for people
who can grow, think, dream and create. Our culture thrives by embracing diversity and
rewarding imagination. We seek achievers, leaders and visionaries. At Nike, it's about each
person bringing skills and passion to a challenging and constantly evolving game.
Within Nike sits Global Experience Research. We focus relentlessly on conducting and
delivering qualitative research that helps our teams better understand consumers and put their
needs at the center of the design and development process. Our vision is to drive best-in-class
experience design through a deep consumer connection so we can deliver exceptional
experiences and services to athletes* around the world.

Who are we looking for?

You're an experienced team leader who thrives as a subject matter expert. You're a pro at
uncovering consumer needs through a variety of qualitative research methods. You know how
to present complex ideas so they're easy to understand and can anticipate objections while
persuading others to adopt a point of view.
You're a champion of user research best practices and continually work to maintain a
human-centered product design culture. Your people and communication skills are unparalleled.
You're a gifted storyteller who's adept at crafting deliverables that persuade, influence and
inspire multi-disciplinary teams. You've got an in-depth knowledge of the e-commerce
landscape, best-in-class examples, and emerging trends.

Who will you work with?
The Nike Global Experience Research team builds empathy for the consumer by delivering
action-oriented qualitative research across all Nike digital touchpoints. We partner with
analytics, digital product and digital design teams from Nike.com and the Nike App to create
experiences that are distinctly Nike and serve the needs of the consumer. From exploratory
research to concept iteration to summative validation, we inform how the consumer interacts
with our brand across our digital ecosystem.


What will your responsibilities be?

• Partner with data science and analytics, product and design teams to build consumer
empathy while putting consumer needs at the center of the development process
• Act as an ongoing thought partner and strategic advisor to product and design
stakeholders to ensure insights are being interpreted and effectively applied
• Serve as the day-to-day manager and point of escalation for your direct reports
• Forecast the resource needs and manage the allocated budget for the digital flagship
domain
• Apply a variety of qualitative methods to discover whitespace opportunities, explore
propositions and validate solutions
• Design and moderate consumer interviews that elicit authentic behaviors and reactions
• Lead synthesis of qualitative findings and present them in a way that informs, influences
and shapes product design decisions

Qualifications
What you bring to Nike
• 7+ years experience in the e-commerce industry at a digital agency, in-house at a brand,
or in an academic setting
• Bachelor's in HCDE, Human Factors, Cognitive Psychology, or similar
• In-depth experience conducting research globally, including non-English marketplaces
• Ability to plan, lead, execute and deliver actionable qualitative research
• Expertise in synthesizing findings that translate into meaningful insights

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID 00437864

Apply Now

Email me about jobs like this

Not ?

Thank you

Other People Viewed

Process Excellence Associate

Portland Oregon United States Portland, Oregon, United States Merchandising
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Nike Factory Store - Specialist - Jersey Gardens, Elizabeth, NJ

Elizabeth New Jersey United States Elizabeth, New Jersey, United States Retail Stores
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Nike Store - Coach (Dept. Mgr.) - Santa Monica, CA

Santa Monica California United States Santa Monica, California, United States Retail Stores
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Nike Temporary Part Time Athlete (Sales Associate) ONE SALONICA NFS

Thessaloniki Greece Thessaloniki, Greece Retail Stores
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Hurley Orlando Vineland Part-Time Associate Under

Orlando Florida United States Orlando, Florida, United States Retail Stores
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Visual Presentation Specialist

Messancy Walloon Region Belgium Messancy, Walloon Region, Belgium Retail Stores
Become a Part of the NIKE, Inc. Team NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dre...

Job Alerts 

Not ?

Thank you

Apply Now

Email me about jobs like this

Not ?

Thank you