Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
Job Summary
We are seeking a detail-oriented and proactive Tmall E-commerce store business operations specialist II to support the daily operations of our Tmall Jordan flagship store. This role is ideal for candidates passionate about e-commerce, digital marketing, and consumer experience. This role will collaborate with cross-functional teams to optimize product journey, elevate consumer experience, enhance store performance, and drive sales growth on Tmall.
Key Responsibilities
1. Store Operations Support
- Assist in managing day-to-day operations of the Tmall store, including product on shelf, pricing updates, and inventory synchronization.
- Ensure accurate product presence (site merchandising, CDP/PDP, keywords) to maximize visibility and conversions.
- Monitor store performance metrics (traffic, conversion rates, sales), generate reports and propose actions.
2. Campaign & Promotion Execution
- Support the planning and execution of Tmall marketing campaigns (e.g., Double 11, 618 and other key moments).
- Coordinate with merch/ marketing / planning teams to confirm promotion mechanism and coupons to maximize the campaign opportunity.
3. Data Analysis & Reporting
- Track and analyze sales data, competitor activities, and market trends using Tmall’s backend tools.
- Provide actionable insights to optimize product ST / store journey and marketing strategies.
4. Cross-Functional Collaboration
- Partner with Jordan Marketing team to confirm the store P1 story to dial up the whole journey of campaign.
- Work with logistics /supply chain teams to ensure smooth order fulfillment.
- Assist in coordinating with UXUI team for store journey creation both for 365 and moments.
- Work with the consumer service (CS) team to resolve order issues, returns, and consumer inquiries promptly.
- Analyze consumer feedback to identify trends and suggest improvements.
5. Compliance & Platform Updates
- Stay updated on Tmall’s policies, algorithm changes, and best practices to ensure compliance.
Requirements
- Education:
Bachelor’s degree in Marketing, E-commerce, Business Administration, or related field.
- Experience:
3–5 years of experience in e-commerce operations (fresh graduates with relevant internships are welcome).
Familiarity with Tmall/Taobao or other Chinese e-commerce platforms is a strong plus.
- Skills:
Proficiency in Microsoft Office (Excel for data analysis is must have).
Strong organizational skills and attention to detail.
Fluent in English and Mandarin (written and spoken).
Mindset: Adaptable, data-driven, and passionate about e-commerce.
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
