ABOUT OUR TEAM  

The NA Direct-to-Consumer team drives the fast-paced Digital + Stores business for Converse’s largest region. We balance art and science to drive amazing consumer experiences that support both brand and commercial objectives.  

WHO WE ARE LOOKING FOR 

We’re looking for a detail-oriented and analytical individual with strong problem-solving skills. The ideal candidate will have experience in data analysis, business process modeling, analytical methods and techniques applied, and stakeholder communication. They should be able to work independently and as part of a team and possess excellent communication and interpersonal skills.  

Ultimately, we are looking for someone who is curious about all things data/business, understands how data is used in a business environment, can provide actionable insights to enhance the DTC customer experience and business performance. This role will support a variety of cross functional partners across CRM, Marketing, & Merchandising to translate analysis into executable recommendations. 

WHAT YOU WILL WORK ON 

If this is you, you’ll be working across the North America Direct team many cross functional initiatives! 

• Review and analyze business and industry data, including KPIs, financial reports, and other key metrics using data analytics tools.  

• Support monthly business reviews with ‘Direct’ (Stores + Digital) team, making recommendations on business optimizations based on data insights 

• Monitor and evaluate the performance of marketing campaigns across multiple channels, including paid search, social media, email marketing, and display advertising  

• Partner with Geo stakeholders to develop & recommend key metrics & data visualizations to support and optimize business  

• Stay updated on industry trends and best practices in DTC consumer analytics and e-commerce to help the business read and react to consumer moments and marketplace dynamics 

• Support ad hoc data analytics requests as needed 

WHO YOU WILL WORK WITH 

You will report to the Director, Direct Growth & Analytics.  This role will heavily collaborate across the NA Digital and Stores teams to drive & optimize the current business.  

WHAT YOU BRING 

• Bachelor’s degree in business, strategy, statistics, decision science, or other related business technical field 

• 3+ years of relevant professional experience preferred 

• Experience with key digital marketing KPIs and familiarity with analytics tools such as Adobe, SQL, Optimizely, Content Square, Salesforce, etc 

• Proficiency in data visualization (e.g., Tableau, Looker, etc) 

• History of analytical team collaboration and building collaborative business partner relationships 

• Advanced verbal and written communication skills with comfort presenting results to senior leadership 

• Excellent time management and ability to prioritize multiple work streams