In Jordan Brand, we believe there is greatness in everyone. Our mission is to inspire & unleash personal greatness across every corner of the world and if we do this, we believe we’ll unify and elevate our ‘community of greatness to change the world for the better. With our deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness.

WHO WE ARE LOOKING FOR

We’re looking for a Paris Jordan Store Marketing Specialist responsible for supporting retail vision and enabling the execution of the Jordan Brand within the marketplace.

This person should have a background in marketing and retail marketing/brand, have analytical acumen along with an understanding of the Paris consumer and communities, as well as a marketing products and services within physical retail environments. The role requires a consumer centric approach to execute strategy and retail ready direction aligned with the City/EMEA strategy.  The candidate should also posses digital acumen informing decisions connected to the Jordan digital ecosystem. The role requires critical and analytical thinking, creativity and collaboration across all Global, geography and city partners.

WHAT YOU WILL WORK ON

This role is responsible for executing seasonal plans and direction that power the marketplace while being analytical and results-oriented.  This role is responsible to execute end to end retail with a sharp point on Jordan Concept store format evolution, supporting Partner’s community doors as well as seasonal strategy that fuels both of those formats. Additional responsibilities include executing store training and new ideas that empower store associates to provide best-in-class service.

The candidate will execute brand marketing strategy, helping to drive the evolution of Jordan & Partner’s stores, including growth within Nike store formats across the Paris marketplace. The role will enable O2O marketing plans focused on consumer journeys that prioritize Brand initatives across the store fleet. The work will be grounded in insights and learnings to inform briefs and plans centered on key KPIS, including consumer trends, traffic, engagement and conversion. The role will be instrumental in executing and informing new capabiliites tied to the Digital ecosystem, enabling new methods of consumer engagement.

The candidate should stay current on lastest retail trends, industry best practices and Paris consumer’s needs.

WHO YOU WILL WORK WITH

This role will report to the EMEA Jordan Stores Marketing Director, dotted line to Paris Jordan Marketing Director. The candidate will work cross functionally across Jordan Global, Geography and City partners. The role will work with Jordan Marketplace, Brand Marketing, Consumer Direct Marketing and Brand Creative teams.

WHAT YOU BRING

A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements to be considered. Candidates that meet these criteria will then be assessed based on the competencies also outlined below.

• Proven successful experience working in retail marketing is required.
• Prior marketing experience in Paris and ability to demonstrate a deep understanding of the hyper-local Gen Z consumer
• Can demonstrate a clear understanding of the importance of the Visual Merchandising & Styling function
• Proven experience identifying and managing external relationships
• Prior experience of delivering successful store athlete trainings
• Ability to travel min 15%
• Demonstrate successful experience working in a vast matrix organization
• Track record of previous consumer-centric work across Streetwear and Sport, with a focus on key Paris communities
• Outstanding analytical skills- ability to formulate logical, business insights and test new ideas to improve retention and engagement.
• Up-to-date knowledge of current retail tools and trends as well as technical knowledge of the latest digital marketing tools and channels.
• Self-starter with the ability to work independently against deadlines and thrive in a dynamic environment.
• Detail oriented, operating with urgency and comfortable with levels of ambiguity in the business.
• Creative / clever thinking to problem solve
• Interpersonal skills to help cultivate relationships and work with cross-functional teams.
• Excellent oral and written communication skills both in French and English

Leadership Defined Key Competencies:

• Instils trust by gaining the confidence and trust of others quickly through honesty, integrity and authenticity. Models’ reliability and ensures that the team meets its commitments.
• Fosters effective teamwork by building cohesive relationships that apply their diverse skills and perspectives to achieve common goals. Rewards team efforts and accomplishments.
• Holds himself/herself and others accountable to meet commitments. Accepts responsibility for successes and failures of own and the team’s work. Design feedback processes into work.
• Values Differences and creates an environment in which differences are openly shared, embraced and incorporated into team activities.
• Communicates clear vision and strategy that motivates others to action. Builds energy and optimism in others for the organizations vision.
• Cultivates innovation by creating new and better ways for us to work, be successful and grow.  Challenges others to develop break through solutions.
• Thinks strategically about future possibilities and translates them into breakthrough strategies. Thinks beyond the day to day, taking a long-term view of the business based on an understanding of our consumer.