At Nike, we empower people to grow, think, dream, and create. Our culture thrives on diversity, imagination, and the pursuit of excellence. As part of EMEA Brand Management, this role helps shape how Nike shows up across sport and culture in the Nordics. The work turns consumer insight into distinctive brand experiences, strengthens Nike’s connection with local communities, and builds momentum for the future of sports.

WHO YOU’LL WORK WITH

This role joins the Northern Europe Territory Brand Marketing Team and reports to the Senior Supervisor, Brand Marketing Running & Training, Northern Europe. Based in Stockholm, the Specialist works closely with EMEA Brand Marketing teammates across Stockholm and Amsterdam. The role also builds strong relationships with internal teams, marketplace partners, agencies, vendors, athletes, and community partners across the Nordics.

WHO WE ARE LOOKING FOR

Nike is looking for a curious, collaborative brand marketer who is motivated by sport, consumers, and culture. The ideal candidate combines creative thinking with disciplined execution, brings clarity to fast-moving work, and turns insight into action. They build trust across teams, welcome different perspectives, and keep learning as the business evolves.

A successful candidate brings:

• Marketing experience, ideally in brand marketing, with hands-on experience supporting or delivering campaigns from planning through execution.
• Strong project management and organizational skills, with the ability to prioritize work, manage timelines, and balance creative and operational needs.
• A genuine connection to sport, particularly running and training, and an understanding of the athletes, communities, motivations, and cultural forces shaping participation.
• Experience gathering and applying consumer insights to strengthen brand plans and create relevant experiences for consumers in the Nordics.
• The ability to manage multiple projects, respond constructively to feedback, and adjust priorities as business and consumer needs evolve.
• Curiosity to explore new marketing approaches, test ideas, learn from results, and improve campaign impact.
• A proactive and collaborative approach, with the confidence to contribute ideas, ask questions, and work effectively across functions and markets.

WHAT YOU’LL WORK ON

 As Brand Marketing Specialist you will help bring Nike’s brand strategies to life across the Nordics. You will connect seasonal priorities with local consumer insights, support territory-led projects, and deliver work that is relevant to athletes and communities. Your key areas of focus include:

• Plan and execute integrated marketing campaigns across the Nordics, with a priority focus on Running and Training.
• Partner with EMEA teams to bring key innovation launches, seasonal stories, and sport and consumer moments to life in locally relevant ways.
• Build and manage relationships with people and organizations that align with Nike’s values and strengthen field-of-play strategies. Work with internal teams, marketplace partners, agencies, and vendors to deliver seamless execution.
• Gather and apply consumer, marketplace, and cultural insights to sharpen brand plans and better serve consumers across the Nordics.
• Coordinate timelines, budgets, deliverables, and project updates across cross-functional teams. Contribute to an inclusive team culture where different perspectives strengthen the work.

Applications will be accepted until 20th October. We encourage external candidates to apply as soon as possible, as the posting may close earlier if we receive a sufficient number of applications.