Who are we looking for

An experienced digital marketeer with a passion for movement, a curiosity for our consumers, and a desire to build a culture of creativity, innovation and inspiration to reimagine the future of sport and serve our members personally at scale.

Your passion is how the consumer navigates a modern digital marketplace, and how Nike serves new behaviors. We need you to be curious, open to interrogate your own as well as others plans in a constructive way, with always an eye on the critical metrics we are accountable for delivering. You should have a magic touch when it comes to the art, but also a mind that ensures the science is applied in real life and real ways.

We invite you to bring your authentic self and help us build a diverse and inclusive culture at Nike. You know and have experience in how to champion effective collaboration and positively & constructively engaging at all times cross-functionally. Your curiosity and drive will help establish strong partnerships in your direct team, as well as more broader teammates. You bring proven project management skills; are able to manage multiple partners at once and are capable to drive the work forward, simplifying when and where possible.

What will you work on

As the EMEA Digital Marketing Manager –Retail Moments, you will be developing and leading the EMEA Digital marketing vision and strategy for Retail Moments and other commercial opportunities. With your direct reports, you will be bringing to life digital campaign across our digital ecosystem and beyond to serve all athletes* with their ultimate digital experience in the moments that matter to them most. You will be in charge of representing Digital Marketing in the key cross-functional moments, driving alignment with some of our Business partners.

Further details of what you will be responsible for are:

• Unlock innovative end-to-end digital strategies, plans and experiences that are leading the way in how we communicate, engage and serve athletes* with digital executions, experiences and innovations including owned comms.
• Obsess the seasonal calendar on how we engage with consumers and members in the moments they value most. Personal at scale always.
• Lead the digital strategy beyond our ecosystem to our athletes’ ecosystem including social, creators and digital partnerships to foster social storytelling that moves at the pulse of the athlete*. 
• Manage a team to build and deliver best in class digital retail moments plans leveraging the power of the full digital ecosystem
• Manage and influence the approach to the 13-week journey and follow through with all counterparts to ensure precision, impact, and Brand Standards work.
• Lead key CODE gates for Digital Marketing Retail Moments and represent within Digital gates.
• Create the learning agenda and measurement plan to unlock our ability to serve every athlete* with more impact.
• Recommend digital standards and requirements to brand management, brand creative and media counterparts.
• Lead by example cross-functional partnerships within brand and business to guide the team in delivering industry defining integrated plans.
• Close partnership with integrated media to fully maximize media investment into ecosystem engagement and conversation.

What you bring to Nike

• Deep understanding of digital and Nike’s digital platforms.
• Proven track record of establishing and driving strategic processes across projects.
• An entrepreneurial mindset. A proactive attitude which embodies a strong test & learn mentality to problem solving and continuous improvement.
• You understand how to communicate to various levels and layers of the organization, you are competent in stakeholder management and tailoring the key messages to meet the audience where they are in terms of expertise. Share & inspire to take key partners on one journey to serve all members.
• You are process orientated & comfortable navigating a complex organizational matrix, working across global, geo & territories – ensuring executional & creative excellence.
• Analyze & obsess the data. You will need to be comfortable both analyzing data & drawing insights to define strategies & opportunities in your day to day. An eye for detail & ability to deliver against key KPIs & metrics is paramount
• Embody Nike D&I values, always.