Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
WHO YOU’LL WORK WITH
This role sits within Nike’s Growth Media organization, partnering closely with Brand, Social, and Performance Marketing teams. You’ll lead the paid creator and editorial partner ecosystem, working cross‑functionally and with agency partners to scale culturally relevant storytelling that drives both brand impact and business results.
WHO WE ARE LOOKING FOR
Nike is looking for a creator marketing leader who understands how culture, commerce, and conversation intersect. This person brings deep expertise across creator platforms and knows how to deploy creators with intention—choosing the right moments, the right voices, and the right amplification to drive meaningful impact.
They combine strong commercial acumen with creative rigor, holding a high bar for editorial quality while staying grounded in performance, measurement, and learning. This leader is comfortable owning revenue‑driving channels, influencing across teams, and building systems that allow creator work to scale from tentpole moments into always‑on storytelling. They are decisive, analytical, and deeply collaborative—able to translate insight into action and clarity into momentum.
Required qualifications
- Open to work in Beaverton, OR
- 6+ years of experience in affiliate, partnerships, creator, or performance marketing
- Bachelor’s degree in Marketing, Communications, Business, or related field. Will accept any suitable combination of education, experience and training
- Proven experience managing revenue‑driving channels and optimizing toward incremental growth
- Experience leading agencies and external partners with strong stakeholder management skills
WHAT YOU’LL WORK ON
You’ll lead Nike’s paid creator strategy across North America, defining when and how creator work shows up to drive outsized brand conversation and measurable action. You’ll build the ecosystem, set the standards, and ensure creator storytelling scales with consistency, credibility, and performance.
- Lead creator strategy across key platforms including YouTube, Instagram, and TikTok, aligned to brand and growth priorities
- Define the framework for when and why creator work is amplified during key brand and product moments
- Own channel performance, including revenue, profitability, and incremental impact
- Oversee the creator and editorial ecosystem, including publisher relationships and affiliate partnerships
- Recruit, vet, and negotiate commerce creators aligned to Nike’s values and core consumer
- Establish editorial, narrative, and quality standards so paid creator work feels cultural, credible, and on brand
- Partner across Brand, Social, and Performance teams to scale creator work from moments into always‑on storytelling
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
