Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
WHO YOU’LL WORK WITH
The Gaming Partnerships team is a new and evolving offense at Nike, focused on breaking new ground in consumer engagement through the world of gaming. This team works cross-functionally with Brand, Category, Merchandising, and Licensing partners, while collaborating closely with external gaming platforms and strategic partners to unlock scalable digital IP and deepen youth connection globally.
WHO WE ARE LOOKING FOR
We are looking for a strategic and detail-oriented Virtual Product Manager with a deep understanding of Nike’s product and brand portfolio and a strong passion for the gaming industry. This individual brings retail merchandising and assortment planning expertise, paired with the ability to translate physical products into compelling virtual experiences across gaming platforms. You are comfortable operating in ambiguity, excel at cross-functional collaboration, and are energized by building structure in emerging spaces.
You bring strong problem-solving skills, an eye for product storytelling, and the ability to connect brand, category, and consumer insights into cohesive virtual product strategies. You thrive in a fast-moving, partner-driven environment and are equally effective working internally and externally.
Required Qualifications
4–6 years of experience in retail merchandising and assortment strategy
Bachelor’s degree or equivalent combination of education, experience or training
Intimate knowledge of and passion for the video game industry
Strong problem-solving skills and ability to manage complex, cross-functional projects
Strong knowledge of sneaker and streetwear trends
WHAT YOU’LL WORK ON
You will help shape Nike’s virtual product strategy within gaming by curating and translating physical products into dynamic in-game assortments that support brand storytelling, partner needs, and consumer engagement.
Support the virtual product strategy for Nike in video games by curating past, present, and future product integrations into a dynamic in-game portfolio
Collaborate cross-functionally with Brand and Category teams to ensure virtual product plans align with partner objectives and business priorities
Coordinate across product types (Footwear, Apparel, Accessories) and brands (Nike, Jordan, Converse) to ensure cohesive assortment planning
Participate in key product, merchandising, and brand seasonal gates to align on virtual adoption opportunities
Partner closely with gaming partners to drive and execute assortment plans
Support special gaming projects in collaboration with internal teams
Navigate ambiguity by creating structure, processes, and clarity in a rapidly evolving space
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
