WHO YOU’LL WORK WITH

Nike Global Digital Marketing is a diverse, inclusive, innovative, and passionate team. Our role is to serve the athlete at the speed of digital in the spaces & places that matter to them. Delivering disruptive digital strategies to maximize brand concepts in service of our greater vision of making athlete dreams real.

This role will report to the Global Digital Marketing Director for Nike Football. You will work closely with Global Brand Management, Integrated Media, Social, Comms, Sports Marketing, Creative, and Business leads, in Global as well as with Geography partners in EMEA, North America, APLA, and Greater China. You will also manage agencies and partners to bring strategies to life, as needed.

WHO WE ARE LOOKING FOR

The Global Digital Marketing Lead for Nike Football will lead distinctive and disruptive digital strategies and plans that expand Nike’s brand connection & influence with Gen Z football athletes*. They should have a passion for Football, as well as a strong pulse on what’s happening in Football culture, the community, and competitor landscape online and offline.

The ideal candidate will bring a desire to be part of a fast-paced, high-energy team of digital marketers who are hungry to spearhead the industry. The ability to think creatively, take calculated risks, and have a passion to crafting breakthrough, impactful and innovative digital marketing strategies & plans is a must.

• Bachelor’s degree or equivalent combination of relevant education, experience and training.
• 5+ years of experience driving digital marketing at a global, geo and/or city level.
• A deep passion for Gen Z football culture and Nike Football product, paired with a clear perspective on how digital experiences and Nike-only distinctions can inspire, educate, and serve this next generation of players
• Proven track record of leading transformative innovative marketing initiatives in digital consumer engagement, preferably within football.
• Effective communicator, both written, verbally and through formal presentation of plans.
• Great interpersonal skills and team first attitude across everything they do. A strong sense of personal accountability, a bias for action, and an ability to work autonomously.

WHAT YOU’LL WORK ON

You will lead & oversee seasonal digital marketing plans for Nike Football, delivering both disruptive ideas to ignite the brand as well as orchestrating digital experiences to drive growth for Nike Football footwear and apparel. Additionally, you will:

• Help cultivate relationships with footballers where they are off-platform and create compelling hooks to bring them on-platform to experience football products, athletes, stories, and communities in new ways
• Manage the end-to-end execution of the integrated, global digital marketing plan from brief to completion
• Leverage deep marketplace and consumer insights to shape the seasonal brief, as well as the disruptive ideas that ladder into the objectives & outcomes of the plan
• Establish clear objectives and outcomes with our global cross-functional and geo digital marketing partners to help drive and influence the work
• Drive strong internal cross-functional and external agency partnerships that helps foster positive communication and a collaborative work environment.

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.