Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
WHO ARE WE LOOKING FOR
We are looking for experienced professional to lead the Digital Brand Marketing and Integrated Media strategy for Hong Kong, transforming Nike into the most culturally relevant and digitally sophisticated sport brand in the marketplace.
This role brings together brand storytelling, digital experiences, and media strategy to deliver seamless consumer journeys across digital, retail, and city ecosystems.
WHO YOU’LL WORK WITH
Brand Marketing at Nike leads our Sport-led offense across Hong Kong and Macau communities, and key consumer moments. This role sits at the intersection of Brand, Digital, and Media, driving how Nike shows up across Hong Kong and you will collaborate closely with Marketing teams and cross functional teams.
You will be a key connector translating sport × marketplace × city priorities into powerful digital and media execution.
WHAT YOU WILL DO
In this role you will be responsible for leading a team of marketers focused on building and growing the territory’s digital ecosystem, transforming Nike into the most connected, athlete focused, digital brand in the world. You will bring best-in-class brand and commerce experiences to life for the consumer, working as part of an integrated O2O Marketing team.
LEADERSHIP
- Lead digital strategy across seasonal brand priorities, sport moments, product launches, and city initiatives
- Lead a team of consumer-obsessed, digital marketing experts responsible for building, powering, and evolving Nike’s online to offline ecosystem.
- Manage, lead and coach a growing, high-performing team across all Digital platforms. Create integration and connectivity between teams to build elevated digital journeys and O2O consumer experience.
- Foster a collaborative, inclusive, and innovative team culture
STRATEGY
- Play pivotal role on continually landing - Big Ideas, Strategic Pillars and Resourcing (Operating Budget and Team /Agency /Tech)
- Lead, own, and drive the holistic Nike Digital Marketing Vision, Strategy & Plan for delivering on brand, business, and member activity.
- Lead omni-channel media strategy across Digital (Paid Social, SEM, Programmatic, Affiliates), Video, OOH, and key local channels
- Ensure media amplifies brand storytelling while driving marketplace demand
- Key integrator and thought-leader between core business partners
WHAT YOU BRING
- Bachelor’s degree in Marketing or related field (or equivalent experience)
- 10+ years in Digital Brand Marketing & Media experience. Preferably in a global, vertically integrated, or specialty retail and sports environment
- Strong brand planning and media strategy background
- Deep understanding of Hong Kong and Macau consumer culture and digital ecosystems
- Experience leading cross-functional teams and influencing stakeholders
- Expertise in both storytelling and performance marketing
- Strong grasp of marketing technology, data, and measurement
- Excellent communication and presentation skills
- Good command in spoken and written English and Chinese (both Cantonese and Mandarin)
- Passion for athletes, sport, and culture
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.