Global Brand Marketing Lead NIKE, Inc. - Beaverton, OR. Develop, direct and coordinate the complete marketing plan for a category that drives brand strategies. Develop programs that will maximize the brand's awareness and sales, through the message and media that are meaningful to retailers and consumers. Applies business and management expertise to achieve financial and operational objectives within or across disciplines or departments. Manages team and sets team and individual goals that align with department and function goals. Leads staff, creates opportunities for staff development, makes hiring decisions, and drives performance management, recognition and rewards. Develops team structure that facilitates and maximizes individual and team performance. Creates the category brand plan and multiyear cat-strategy. Leads the communication of the cat brand plan with the non-key territories and leads execution in partnership with global team for the key territories. Transforms marketing global strategy/direction into categorical and seasonal go to market execution. Manages budget for all cat-marketing executions. Drives annual concept map. Leads categorical and seasonal event execution and evaluation. Maintains close relationships with key consumer groups, such as sports marketing, event marketing, and regional marketing teams. Leads the development of strategic marketing plans and briefs. Telecommuting is available from anywhere in the U.S., except from AK, AL, AR, DE, HI, IA, ID, IN, KS, KY, LA, MT, ND, NE, NH, NM, NV, OH, OK, RI, SD, VT, WV, and WY.  

 
Employer will accept a Bachelor’s degree in Business Administration, Marketing, Global Business, or International Studies and 5 years of experience in the job offered or in a marketing-related occupation.  
 

  • Project management 

  • Consumer Insights 

  • Budget Allocation Management 

  • Market Research 

  • Market strategy 

  • Brand Marketing & Management 

  • Competitive Analysis 

  • Airtable 

  • Brand Collaboration and relationship management 

  • Trendspotting 

 

 

Apply at www.jobs.nike.com (Job #R-45823).

#LI-DNI

We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

重要須知

招募策略

01 申請

我們的團隊由多元技能、知識庫、意見、想法和背景組成。 我們希望你找到合適的職位:查看職務說明、部門和團隊,探索適合你的角色。

02 與招募人員會面或進行評估

若獲選擔任公司職務,招募人員會與你聯絡,以展開面試流程,並在整個流程中擔任你的主要聯絡人。 若為 Retail 職務,你將完成包含對談和測驗的互動式評估,完成評估約需 10 至 20 分鐘的時間。 無論是哪個角色,我們都想瞭解你的各種面向,因此請不要避談你如何提供世界級的服務,以及你的與眾不同之處。

03 面試

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