WHO YOU’LL WORK WITH

Nike Energy Marketing drives connections with those that are culturally impacting today’s most discerning youth communities and puts forward new ideas to explore with them the intersections of sports and culture (fashion, music, art, design…).

As part of the Paris Energy team, you will work fluidly across the Paris/France Marketing Team, to foster strong relationships with cultural talents in the city/country. You will also work cross-functionally in the Paris office with key partners such as the Nike Brand Team and Sports Marketing in service of our athletes.  You will work closely with the EMEA Energy Marketing Team and the Men’s/Women’s Consumer Construct (Marketing) teams in EHQ. 

WHO WE ARE LOOKING FOR

We are looking for a talented experienced marketing expert who is extremely well connected with Parisian youth cultural emerging scene and with a passion for sport. An inventive marketing talent with an ability to imagine stories that can inspire the next generation to move, capable of considering his/her functions as a laboratory, find new strategic approaches as well as lead end-to-end project and keen to partner with crucial marketplace partners to turn their ideas into a reality on the ground.

A marketing talent willing to move forward in an experimental approach, capable of considering his/her functions as a laboratory, a testing ground to push the limits strategically, incubate, test and learn to imagine and build a new space for Nike and sport, when others do not see the looming opportunity. A collaborator with interest, open-mindedness and limitless passion, translating visionary language into something unique in its modernity.

WHAT YOU’LL WORK ON

As the Lead Professional, Energy Marketing Runway, Paris/France, you will be a part of the Paris/France Marketing Team, reporting directly to the Director, Energy Marketing, Paris/France.  This role will be responsible for balancing relationship management & marketing execution through our key talent relationships across the Paris cultural ecosystem. 

Specifically, you will be responsible for:

• Identifying and managing a network of cultural catalysts in Paris to boost the brand priorities and create the future of sport*, in alignment to our global strategy

• Providing exceptional service and brand management to all talent relationships

• Creating visionary marketing concepts aimed at pushing the intersections of sports and culture through creativity with strong resonance among the youth in Paris

• Leading product collaborations projects with external partners & Global teams

• Feeding relevant key catalyst relationships strategically into Geo & Global campaigns work to advance our position within our key sports territories

• Driving key Energy campaigns through pinnacle marketplace ecosystem in collaboration with our store partners

• Briefing and managing external agencies

• Identify, gather and formulate structured insights about forward-thinking customers to enable us to better serve creative youth on the ground in Paris, and providing feedback to EMEA/Global teams to support long-term concepts

All roles in our organisation will need to be agile to some extent. This will ensure that in an ever-changing landscape we always have enough resource to ensure pinnacle execution of our most key priorities.

WHAT DO YOU BRING TO NIKE?

A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements in order to be considered. 

Essential requirements:

• Solid experience in brand and/or brand functional management, with a strong focus on cross-functional marketing.

• Experience in cultural marketing in Paris and a demonstrable understanding of the visionary and forward-thinking customer, the city and Nike's position within it with credentials in strategic decision-making in this environment.

• Proven experience identifying, owning and managing external relationships with thought leaders in Paris - with a strong focus on fashion, aligned with Nike's strategic objectives

• Prior marketing experience and a demonstrable understanding of the consumer, Paris and Nike’s position within it, with a track record of making strategic marketing decisions within this environment.

• A desire and willingness to work in an agile fashion as needed

• Proficiency in French and English

The closing date for this position is Tuesday 10th of June. Relocation is not offered for this role.